Registration Report Analysis - 2025 May Taiwan Car Market
Market Overview:
In May, the total market registration volume was 31,910 units, marking a slight 2.9% decline from April and a significant 23.1% drop compared to May last year. Among major brands, only Lexus, Hyundai, Mazda, and Mitsubishi showed growth over April, while other major brands experienced varying degrees of decline. Mercedes-Benz saw the sharpest drop at 22.1%, primarily due to a model year transition for the GLC, which resulted in only 515 units registered—a 26% decrease. As of the end of May, the cumulative registration volume for the year was 164,647 units, down 2.9% year-over-year. Although the impact of the U.S. Trump administration's retaliatory tariff policy has subsided this month, the automotive industry is now facing speculation over potential reductions in import duties and commodity taxes. This has caused many consumers to adopt a wait-and-see attitude or delay their purchase plans, resulting in a weakened overall market performance. A return to stability is expected only after the government makes an official announcement. Consequently, our market forecast for the year has been revised downward and is now expected to reach around 425,000 units.